As it arises in Switzerland at the beginning of the 20th century, the status of the Festina watches is the Swiss brand watches. In
1924 the Spaniard Miguel Rodriguez, founder of the famous Spanish brand
Lotus bought Festina and formed the company Festina-Lotus. Watches
Festina today are produced by the company Festina Group, under whose
wing and a few more popular brands watches – Calypso, Lotus, Festina,
Jaguar, Candino and Regata. The main Office of
the Festina Group is located in Barcelona, high-tech production center
is located in the Swiss town of Habertswil and the other production
base, specialized for gold watches in Cordoba, Spain. Festina concentrating all products on its huge ultra modern terminal in Barcelona, and then distributes them around the world. Even
in the production of more than one million watches a year, Festina pays
maximum attention to every detail of the movement, repeatedly testing
the watches before sending them to the commercial network. All watches, created by the company, pass quality control.
Festina brand watches are created in 1902. One
of the prestigious dostoâniâ of Festina is that Official Timekeeper of
the tour de France, as well as other sporting events. With over 100 years of history Festina is among the leading names watches in Europe and are a best seller in his homeland. Widespread
presence with logo watches Festina has in Germany, Italy, Belgium,
Switzerland, France, Spain, are also quite common in the United States
and South America. The total number of countries in which the Festina watches available is 91. Currently,
the brand is focused in the creation of fashion watches with wide
kompilativen style – elegant, comfortable and sports watches for almost
every occasion. From the period of its establishment, Festina watches have carved a niche brand with inimitable style. Shaped
in the middle of changing generations, the design of ladies and men's
watches is an elegant, lively, with high efficiency. They
are designed for people who enjoy life with their hands full, they love
to live in one breath and take full advantage of every moment. Special
Design Department keeps track of the latest fashion trends in watches,
such as moisture, always up-to-date highlights, refracted through the
distinctive and characteristic of the brand attractive views in design.
Festina watches are powered by a Japanese quartz movement. Mecaquartz mechanism is mechanical quartz without the battery and is another distinctive feature of the Festina brand. A large proportion of the models are of the type sports Chronographs comprising world advertised Road Warrior chronographs. Festina offers a wide range of watches, digital, analog, Chronographs, of leather, stainless steel, ceramic, titanium. Whatever version of the clock to select, it will have a long lasting life. Some
specific models are brought to the Festina climb to the top of the
market and almost have become a brand in the monopoly of the
časovnikarskiâ market. They are extremely
shrill-voiced legions of fans of the sport and the company periodically
brings innovative features, to give them even greater attractiveness. Clocks
tour de France with alarm when you appear on the market, caused a real
boom and scold and other manufacturers to produce similar clocks to
match the competitive level of Festina.
For the past 15-20 years, FESTINA have created their own segment by creating lines of watches for sports fans. Brand focuses mainly on variations of watches inspired by sport, due to the increasing popularity of certain sports events. Festina has a strong team, which is specifically focused mainly on the process of innovation. Sponsorship of some major professional events worldwide brings further acclaim and popularity of Festina.
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